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Via Torino, 61
Riccione
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+39 05471909699
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Family All inclusive h24

food, drink & fun
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Free admission to the Beach Village in Riccione.
Have fun at the iconic water park by the sea!
learn more
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Hi, it's Coco!
Welcome to the Color Alexandra Plaza Family Hotel in Riccione.
Come in and learn about our All Inclusive basis, ideal for families and full of surprises!
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"All You Can... Zero Waste"
a complete experience combining flavor and fun with sustainability always at the center
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Do you know why people choose us?

Offers for the entire family!

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YAY FOR THE JUNE 2 LONG WEEKEND!

Grand opening of summer 2025
From 539€ per bedroom
Discover
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Special June: 2 gifts for you! 🎁

A Shopping Card worth € 50 or 2 free tickets for entry to Mirabilandia. Wow!
Discover
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HURRAY FOR JUNE!

The most beautiful month of summer kicks off!
From 990€ per bedroom
Discover
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10% Discount

For JULY: hip-hip, hooray!

10% DISCOUNT for early bookings, take advantage of it now!
- 10%
Discover
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10% Discount

Finally AUGUST!

10% DISCOUNT for early bookings, take advantage of it now!
- 10%
Discover
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And in the end, SEPTEMBER arrives!

The peak of summer
From 990€ per bedroom
Discover
check out all the offers

The All-Inclusive Color formula

Live your Color Experience to the fullest:
FOOD, DRINKS and ENTERTAINMENT
FOOD
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alexandraplaza en en 023 Breakfast, lunch and dinner,
and then pizzas, piadina and snacks fro morning to evening
DRINK
Person filling a pitcher with orange drink from a vending machine.
alexandraplaza en en 024 Drinks on tap, juices, beer and aperitifs
unlimited at the hotel and by the pool
ANIMATION
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alexandraplaza en en 026 Not the usual repertoire:
Foam Party, Candy Night and Color Explosion!
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0 meters

from the beach: we are right by the sea

100 %

family-friendly vacation

7 days a week

of Color entertainment

24-hour

free bar
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Discover all the top brands we use in our properties 
QUALITY FIRST

4 Star Hotel Riccione by the Sea

Right by the sea, the first hotel in Riccione of the Color Holiday group!

Nestled in the tranquility of a beautiful private garden, the 4-star Hotel Color Alexandra Plaza in Riccione awaits you under the sun of the Romagna Riviera with 2 beautiful swimming pools and an exclusive partner beach.

Imagine a vacation where every detail is designed for the happiness of your family: the Hotel Alexandra Plaza takes on the Color Holiday spirit, offering you a unique premium all-inclusive experience in Riccione.

Right by the sea, with private access to the beach, a wonderful garden, 2 swimming pools and a restaurant with a view to relax all day long.

The rooms, all with sea view, guarantee a good night's sleep. You will wake up with the breathtaking view of the sunrise ignite the sky with a thousand colors.

To the tranquility guaranteed by an exclusive location, close to the Terme di Riccione Spa and 2 km from Viale Ceccarini, you add endless fun, in true Color Holiday style: entertainment, theme nights, Foam Party, Candy Night... 

The Color Alexandra Plaza becomes the stage for an unforgettable vacation, where every moment is a precious memory for the whole family.

"A Color Holiday is centered around families.
All day, every day, all inclusive!"

Gianluca Scialfa
FOUNDER OF THE COLOR HOLIDAY GROUP

Color Holiday

The most fun and colorful group for your vacation
by the sea in the iconic Romagna Rivera!
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Find out what's going on in the Color Holiday world

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Our guests are always satisfied!

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We are honored to be among the most awarded family hotel chains in Italy on TripAdvisor. This result was possible also because of you and your support.
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Wow!!!

Storyteller815797
"
[Translated by Google Translate] Hello everyone! 🌞I wanted to share my experience at the Color A
..."
Read more

Wow!!!

[Translated by Google Translate] Hello everyone! 🌞I wanted to share my experience at the Color Alexandra Plaza in Riccione, and I have to say that we had a great time!The rooms? Always very clean! A real pleasure to come back after a day of sun and relaxation. And what about the food? Thanks to Giorgio and all his staff, Now you can no longer walk, you roll! With their delicious dishes that made us lick our lips! 🍽️The room is always top notch, thanks to Pasquale and all his boys and girls!!!The bartenders are fantastic, Francesca and her team are always ready to serve you the best cocktails with a smile. And the reception? Very kind and always available, they made us feel at home.Last, but not least, on the contrary!!! The entertainment! A group of kind, engaging and super nice guys who made our days and evenings unforgettable. Thank you so much Andrei, Bea, Matteo and Sofy!!!🎉In short, it was a top week that exceeded all our expectations! This is the second year that we have chosen the Color chain and I think we will hardly abandon it.Thank you so much for making us spend a wonderful holiday! We can't wait to come back! ❤️Giuseppe we will be your stalkers 😀See you soon!

Storyteller815797 - Family holiday
09-09-2024 alexandraplaza en en 033
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The best summer

Venture36660200950
"
[Translated by Google Translate] 2024, best holiday of the year, the color alexandra plaza is our fa
..."
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The best summer

[Translated by Google Translate] 2024, best holiday of the year, the color alexandra plaza is our favorite hotel, a kiss to the director Giuseppe who never fails, the structure is super from all points of view, the beach is right in front of the hotel, very relaxing place. A big hug to Vera at the bar who always served us and pampered us with her kindness, a greeting to Pasquale and also to Francesco (excellent piadinas). See you soon!

Venture36660200950 - Holiday with friends
28-08-2024 alexandraplaza en en 033
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Great time

Alexandra M
"
A great experience with my family, it’s a good place to take your kids and have a good vacation. The
..."
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Great time

A great experience with my family, it’s a good place to take your kids and have a good vacation. The food is amazing and a lot of options. All the stuff was really polite and took great care of us, we loved our server Vlad, he was really nice to us, very friendly and funny. Definitely a great spot to go with small kids.

Alexandra M - Family holiday
24-07-2024 alexandraplaza en en 033
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Exceptional service

Clara Mkoma
"
Exceptional service in all areas. The staff are very kind and friendly. We ate so well that I congra
..."
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Exceptional service

Exceptional service in all areas. The staff are very kind and friendly. We ate so well that I congratulate the chefs! I guess they may be among the best ones in Italy!!!

Clara Mkoma - Holiday with friends
15-07-2024 alexandraplaza en en 039
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We built wonderful memories together

monica vitti
"
Perfect location and outstanding services for all guests! kids loved it and had a lot of fun with t
..."
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We built wonderful memories together

Perfect location and outstanding services for all guests! kids loved it and had a lot of fun with the Foam party and the Color party on the beach plus tons of age appropriate activities it was a great experience and we built wonderful memories together

monica vitti - Family holiday
24-06-2024 alexandraplaza en en 039
REVIEWS

Check out the Photo Gallery of the Hotel

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Bright lounge with pool view and play area.
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Mother and daughter share a joyful moment while eating together.
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Child jumping in a colorful dinosaur-shaped bouncy castle.
Child with swimming goggles in pool with white float.
Colorful inflatables for kids in an outdoor play area.
Girl jumps into pool, man catches her, colorful slide in the background.
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Colorful play area for children with vibrant decorations and safe equipment.
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Outdoor pool with colorful umbrellas and sun loungers, near the beach.
Child jumping in a colorful dinosaur-shaped bouncy castle.
Mother and daughter share a joyful moment while eating together.
Child with swimming goggles in pool with white float.
Girl jumps into pool, man catches her, colorful slide in the background.
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Mother and daughter playing with sand on the beach.
Outdoor space with white chairs and illuminated stage.
Fresh fruit cups with kiwi, grapes, apple, and pineapple served on a tray.
Happy couple at the reception desk receives keys from smiling receptionist.
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King Marte, Green Village, Palace Lido, Metropolitan, Mokambo, Ermitage, Miami Beach, Perla Village e Bay Village
Mandatory Fields *
Why choose a color holiday?
  • Premium All-Inclusive Formula: FOOD, DRINK, BEACH and ENTERTAINMENT
  • Color Food Experience: breakfast, lunch and dinner, plus piadina, aperitifs and snacks
  • Free Drinks: unlimited beverages on tap, juices, beer, wine and coffee all day long
  • TOP entertainment: Foam Party, Color Explosion, Candy Night and shows 7 days a week
  • 2 children up to 18 years old always stay free
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Pay in 3 or 4 installments
learn more
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La prima rata è dopo 30 giorni
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Check out our hotels and villages
alexandraplaza en en 023KING MARTELido di Classe
alexandraplaza en en 024PALACE LIDOLido di Savio
alexandraplaza en en 025GREEN VILLAGECesenatico
alexandraplaza en en 026MOKAMBO SHORECesenatico
alexandraplaza en en 027METROPOLITANCesenatico
alexandraplaza en en 028ERMITAGEBellaria-Igea Marina
alexandraplaza en en 029MIAMI BEACHMilano Marittima
alexandraplaza en en 030PERLA VILLAGEIgea Marina
alexandraplaza en en 031ALEXANDRA PLAZARiccione
alexandraplaza en en 032BAY VILLAGEMilano Marittima

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We promise to take good care of your email address by sending you only the best offers.
That's why we ask you for your best email, the one you use for special occasions :-)
In return, we will send you a fantastic guide for your holidays on the Romagna Riviera.

Subscribe to the Newsletter

Subscribe to our newsletter and stay in touch with us.
We promise to take good care of you email address by sending you only the best offers. 
That's why we ask you for your best email, the one you use for special occasions :-)
In return, you will receive a PDF manual with valuable advice from our Color Advisors.
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Subscribe to our newsletter and get tips from our Color Advisors
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Color Alexandra Plaza
Via Torino, 61
47838 Riccione (Rn)
Hotel Number: +39 05471909699
Booking Office: +39 05471909699
P.Iva 04615980408
CIR 09913 -AL-00004
CIN IT099013A1Y7GMC6VP
Privacy & Cookie Policy - Cookie preferences
BOOKING CONDITIONS
Credits TITANKA! Spa © 2024

Download our fantastic guide for your holidays in Romagna

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› The most popular places of interest
› The best events, shows and concerts for a TOP summer
› Adrenaline-pumping theme parks for all tastes
› Food & Drink: traditional dishes, restaurants, bars and ice cream parlors
› Discovering the wonders of the hinterland
› What to do when it rains: a section full of helpful tips for alternatives to the beach

and lots of other interesting facts, all to be discovered!